Concept directions

Three skins. One house.

Quiet · rare · warm. Travertine walls, aged brass, white mats for the art only. Live storefront skin: B · Paper Salon.

• A

  Stone Court

  Travertine field, one monumental work, tiny wordmark, single CTA. Exhibition plaques below. Recommended default.

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• B

  Paper Salon

  Limestone catalogue energy — oversized serif, white museum mat, thin brass frame, “Now on view” strip.

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• C

  Brass Atrium

  Deeper travertine hall, suspended art, aged-brass rules, dual CTA (Exhibition / Archive). Most cinematic.

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